Placr vs Loxo
Loxo is an AI-powered Talent Intelligence Platform founded in 2012 and headquartered in Austin, Texas. It combines an ATS, CRM, sourcing engine (with access to over 1.2 billion profiles), and multi-channel outreach automation. Loxo offers a free ATS/CRM tier, with paid plans starting at $169/user/month billed annually.
Free ATS/CRM tier available, with paid plans starting at $169/user/month (billed annually). Additional connect credits are purchased separately. Check their pricing page for current rates.
Simple, published per-user pricing. No hidden fees, no credit-based usage charges, no surprise annual increases.
Loxo's focus is on outbound sourcing and recruiter-side workflows. Candidate-facing application experience is not a core differentiator.
Magic-link candidate portal with mobile-first design. Candidates apply with a CV upload, without creating an account, and AI parses the CV into a structured profile.
Client collaboration features available within the platform. No dedicated magic-link client portal for frictionless external review.
Built-in client portals with magic-link access. Hiring managers review and respond to candidates with a single click.
Strong AI sourcing capabilities with Loxo Source (1.2B+ profile database) and Loxo Copilot for matching and ranking. AI is particularly focused on sourcing and outreach automation.
AI built into every layer — CV parsing, semantic matching, candidate summaries, and natural language search across your own database.
Broad talent intelligence platform serving both agencies and in-house teams. Strongest on sourcing and outreach automation rather than full-lifecycle agency workflows.
Purpose-built for recruitment agencies. Three portals (recruiter, candidate, client) designed to serve all three sides of the placement process.
Feature-rich interface with strong sourcing tools. The breadth of functionality can mean a steeper learning curve for new users.
One focused interface for the whole placement process, with a command palette for getting around by keyboard. Built for high-volume recruiter workflows.
Onboarding support available. The platform's depth — spanning ATS, CRM, sourcing, and outreach — means ramp-up time varies depending on which features the team adopts.
Access is invite-only, so each workspace is set up with you rather than left to a signup form. Bulk CV import brings your candidates across.
See the difference for yourself
The best way to compare is to see Placr working. Join the list and we'll walk you through it.
When Loxo is the better choice
Loxo is the better choice if outbound sourcing is your primary workflow and you need access to a massive candidate database (1.2 billion+ profiles) with built-in contact enrichment and multi-channel outreach sequences. If your agency's bottleneck is finding candidates rather than managing applications and client feedback, Loxo's AI sourcing capabilities are among the strongest in the market. The free ATS/CRM tier is also genuinely useful for very early-stage agencies testing different platforms.
There is no automated importer from Loxo yet. What Placr does today is bulk CV import: upload PDF and DOCX files and each one is parsed into a candidate record, with likely duplicates held for you to review. Contacts, companies, jobs, and interaction history are not imported automatically. Talk to us about what moving them would involve before you commit.
